| Four-Way Test One of the most widely printed and quoted
statements of Business ethics in the world is the Rotary Four-Way Test, created by
Rotarian Herbert J. Taylor in 1932 when he was asked to take charge of a company
that was facing bankruptcy. Taylor looked for a way to save the struggling company
mired in depression caused financial difficulties. He drew up a 24-word code of
ethics for all employees to follow in their business and professional lives.
The Four-Way Test became the
guide for sales, production, advertising and all relations with dealers and customers, and
the survival of the company is credited to this simple philosophy.
Herb Taylor became President of Rotary
International in 1954-55. The 4-Way Test was adopted by Rotary in I943 and has been
translated into more than a hundred languages and published in thousands of ways.
Here it is in English:
Of the things we
think say or do:
| I. Is it the Truth? |
| 2. Is it Fair to all concerned? |
| 3. Will it build goodwill and
better friendships? |
| 4. Will it be beneficial to all
concerned?" |
|